Expansion into the Pudong business area
Million Club opened its SWFC Store, its third store, on the second floor of the Shanghai World Financial Center on June 17 in Shanghai’s Pudong district. Pudong is a business and tourist area that is set close to the international airport and right next to the tourist hotspot "the Bund."
Million Club opened its first store in the Red Town culture area and its second store in a fashion mall in the Songjiang district (which is Daidoh’s Chinese base). The third store was placed in the center of a business district, and it will be a vital test case for the consideration of a long-term expansion strategy.
[Location]
100 Century Avenue, Pudong New District, Shanghai
TEL:021-6877-6628
[Access]
10 min. walk from Lujiazui Station on Subway line 2
[Content]
・Men's & Women's order-made suits using textiles made
by Daidoh Limited (Shanghai) Co., Ltd.
・Men's order-made shirts and neckties
■Turnaround time:2 weeks
■Price range:Men's suits - 1,980 to 8,880 CNY
■Store hours:10 a.m. to 9 p.m.
We've matched the interior and the furnishings of the store with the site environment to create a more modern and up-scale location compared to the first two stores. The basic concept is to provide a gallery space where customers can test the feel and fit of our textiles.
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